We are building the next generation of thriving brands
Partner with us to build the next brand people will fall in love with.
Workflow Process
Our step by step methodology to create successful brands
Extensive Competitor Research
We identify which brands perform better, what are the most interesting SKUs in terms of marginality and shortlist the products we should be focusing on.
Find the Winning Formula
Given the landscape, we analyze problems and pain points, features and characteristics customers are looking for, and craft the best product experience.
Create the Brand Positioning
We develop our positioning, creating a unique, differentiating brand message that will resonate with our target audience, with diversified styles for each country, if needed.
Amazon Products Listing
We list products on Amazon - and Shopify, if the brand strategy allows - and make sure the brand positioning, strategy and advertising are perfectly aligned.
Launch and Grow the Brand
We continuously create, run and optimize listings, ads and influencer campaigns to rank higher in search results and make the brand a hit within our audience.
How having an internal partner makes the difference
Check the pros →
⚡ Traditional Agency
When working with a classic agency, you are one of the many. The agency’s goal is to get the most projects they can in their portfolios and spend the least possible amount of time on them.
Maximize their fees
External team, low-effort
Only essential business activities
High-risk of leaking sensitive information to a competitor
Work often gets assigned to junior team members
Not available during emergencies
Communication issues, projects live in silos
✨ With Italian Craftory
You get a co-founder. We want to make the brand a home run like you do. We are laser-focused, because it is not only your business, it is ours too. The bad part? We only take 5 clients a year.
Maximize turnover and marginality
In-house team, highly committed
Also focused on the tiny details
Maintaining confidentiality and protecting business
Guarantee of a top-notch expertise, no operational risk
Direct line with the management
360° view, with best practices and knowledge sharing
We focus on quality, not quantity.
We run a strict selection process on who to work with. We only take 5 clients a year. Want to see if you could be a fit? → *We are currently on WAITING LIST!*