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Shopify vs Amazon
19/02/2024
― Roberto, @ItalianCraftory
“Amazon is building an empire, and Shopify is trying to arm the rebels. So maybe some of our customers might compete with Amazon, at some point, but that would be like super cool, and we’re not there yet.” - Tobi Lütke, Shopify Founder and CEO
D2C vs Marketplaces
Being a rebel or partnering with marketplaces has always been a hot topic.
The hard thing about easy things ⚡
This essay dates back to 2020 but it is still very relatable and we still love sharing it around:
If you want to do a deep dive on Shopify, we also suggest this other read:
Want to read more? Reach out to our team, we are always happy to share more!
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